Convert & retain

Bulk SMS & RCS Marketing

Use direct messages for relevant, permission-based moments.

Starting agency feeFrom ₹5,000 per monthUp to two SMS campaigns per month for one existing approved sender and permission-based contact list.See included scope & extra costs

Your investment

Know the starting point.

From ₹5,000 per month

Starting agency fee · Up to two SMS campaigns per month for one existing approved sender and permission-based contact list.

Included at this starting scope

  • Two short campaign copy variants and scheduling
  • One list import and basic segmentation per campaign
  • Monthly delivery and link-click summary where supported
Budget separately

SMS/RCS message credits, DLT/operator charges and registration assistance, RCS agent or rich-card setup, purchased lists and applicable GST are separate.

Agency fees in INR for the starting scope shown. Advertising spend, third-party charges and applicable taxes are extra. Your final fee and scope are agreed in writing before work starts.

01 / The opportunity

A useful place to start.

Direct messaging is most useful when the message is expected, timely and easy to act on. We plan concise campaigns and transactional journeys around clear customer permission and an effective opt-out process.

02 / The scope

What the work can include

  • Channel suitability, message-category and recipient-permission review
  • Bulk SMS campaign planning and reminder or service-message journeys
  • Campaign copy, approved-template alignment and RCS creative planning
  • Segmentation, recipient preferences and suppression requirements
  • DLT registration and provider-setup coordination for applicable SMS
  • Delivery, response and opt-out reporting

The final scope is agreed after reviewing your starting point, access, priorities and available resources. Deliverables and responsibilities are documented before work begins.

03 / Applied intelligence

Where AI helps

AI helps draft concise variations and categorise campaign ideas. Approved templates, customer permissions and applicable messaging rules determine what can be sent.

Clear accountability. AI supports the process; it does not replace permission, accurate business information or responsible judgement.

04 / Meaningful progress

How we measure progress

Track delivery, useful responses, conversions and opt-outs. Sending volume alone is not a measure of success.

05 / The process

From the first conversation to delivery

  1. Understand: establish the business goal, starting point and practical constraints.
  2. Agree: prioritise the scope, ownership, access and useful measures.
  3. Deliver: create and implement the agreed work with appropriate review.
  4. Improve: assess evidence, explain limitations and recommend the next action.

Questions worth asking

Are messaging and registration charges included?

Provider, registration and message charges depend on the chosen platform and market. They are assessed separately before a live campaign.

How is the engagement priced?

Our starting fee is ₹5,000 per month for the starting scope shown above. The pricing panel lists the included work and extra costs. A written quote confirms your final scope, fee and applicable taxes before you commit.

Can we start with a focused project?

Yes. A focused review, defined deliverable or limited implementation can establish a useful baseline before a larger commitment.

Make your next move

Your next chapter starts here.

A new idea. A challenge to solve. An ambition to grow. Tell us what you have in mind.

Let’s talk about it